Privacy PolicyEffective Date: May 14, 2025
Taco Mesa Inc., Taco Mesa LLC, Taco Mesa AH LLC, and their affiliated entities operating under the trade name Taco Mesa ("Taco Mesa," "we," "us," or "our") are committed to protecting your privacy. This Privacy Policy describes how we collect, use, disclose, and protect your personal information when you interact with us through our websites, mobile applications, physical locations, and communication channels (collectively, the "Services").
This Policy is applicable to all individuals who interact with Taco Mesa in any capacity, including restaurant patrons, online visitors, mobile app users, event participants, and individuals who communicate with us via email, SMS/text messages, and telephone.
1. Information We Collect
We may collect the following categories of information:
Identifiers:
Name, email address, mailing address, and phone number
IP address and device identifiers
Account credentials (if applicable)
Communication Data:
Your interactions with us via email, SMS, or social media
Records of your communication preferences and opt-in/opt-out history
Commercial Information:
Purchase history, order details, loyalty program participation, and customer service requests
Internet Activity:
Browser type, operating system, device type, date/time of visits
Referring and exit pages, and pages viewed on our websites
Interaction with our emails and advertisements
Location Data:
Approximate geographic location derived from IP address or device settings
Sensitive Information:
Payment details (credit/debit card information) are collected and processed by third-party payment processors and not stored by Taco Mesa
2. How We Use Your Information
We use your information to:
Provide and manage our Services
Respond to your inquiries and customer service requests
Send transactional and promotional messages via email and text
Personalize your experience and our communications
Improve our offerings and website functionality
Enforce our policies and comply with legal obligations
You consent to receive marketing and promotional messages when you provide your email or phone number. Message and data rates may apply. You can opt out at any time by following the opt-out instructions below.
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All the categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
3. Text Messaging and Email Communications
When you provide your phone number and email, you consent to receive:
Order updates and customer service texts
Promotional offers, surveys, and event announcements
Opting Out:
Text Messages: Reply "STOP" to any message to unsubscribe
Emails: Click "unsubscribe" at the bottom of any promotional email
General Opt-Out: Email us at nancyc@tacomesa.com with your opt-out request
4. Disclosure of Your Information
We do not sell your personal information. We may share your information with:
Service Providers: For services such as email marketing, payment processing, analytics, and web hosting
Affiliates: Our related entities and franchisees, where applicable
Law Enforcement or Legal Requests: As required by law or to protect our rights
5. Cookies and Tracking Technologies
We and our service providers may use cookies, pixels, and similar technologies to:
Recognize your browser or device
Remember your preferences
Analyze usage and improve performance
Serve targeted ads
You can control cookie preferences in your browser settings.
6. Data Retention
We retain your personal information only for as long as necessary to fulfill the purposes for which we collected it, including legal, accounting, and reporting requirements.
7. Your Rights and Choices
California residents have rights under the California Consumer Privacy Act (CCPA/CPRA), including:
Right to Know: What personal data we collect and how we use it
Right to Delete: Request deletion of personal information
Right to Correct: Request corrections to inaccurate data
Right to Opt-Out: You may request we not use your information for certain marketing or sharing purposes
Right to Non-Discrimination: You will not be discriminated against for exercising privacy rights
To exercise your rights, contact nancyc@tacomesa.com. We may verify your identity before processing requests.
8. Data Security
We use reasonable physical, technical, and administrative safeguards to protect your data. However, no system can be guaranteed 100% secure.
9. Children's Privacy
Our Services are not intended for children under 13. We do not knowingly collect personal data from children under 13 without verifiable parental consent.
10. Changes to This Privacy Policy
We may update this Policy periodically. Changes will be posted with the updated effective date. Your continued use of the Services constitutes your acceptance of the revised Policy.
11. Contact Us
If you have questions or wish to exercise your privacy rights, contact:
Email: nancyc@tacomesa.comMailing Address: Taco Mesa Privacy Officer, [Insert Physical Address Here]Phone: [Insert Phone Number Here]
This Privacy Policy is intended to comply with the California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), and other applicable U.S. privacy laws.